With a long list of virtues concerning their durability and toughness, natural diamonds still have many drawbacks. One common and increasingly held viewpoint is that they are far from eco-friendly, since diamond mining involves large scale earth moving operations, thereby causing ecological threats to the environment. Concerned about this problem, scientists were looking for ways to satisfy the demand for diamonds, and to diminish the detrimental effects of mining processes. The answer was found in the laboratories, where man-made real diamonds are being grown successfully. Heart In Diamond is proud to be a part of an eco-conscious society, offering 100% diamonds without any damage to the Earth’s ecosystem.